#ADSSENTIALWISDOM: THE MAKINGS OF A GOOD WEBSITE
Making Of Good Websites
We all know that what a website can do for your business; cement your digital presence, create digital traffic, and leads or even drive sales online for you.
But what makes a good website?
Adssential Marketing is going to share with you our tips on what makes a good website that can take your business to the next level!
According to InternetLiveStats, there are more than 1.5 billion websites on the Internet till date. Out of this massive number, only two to three million of them belong to e-commerce businesses, and that does not include offline business websites.
So what can you do to make your business’s website be level with the rest of them?
Just like the biological structure of any living being, a website begins with a general skeleton of its pages, or in short, a sitemap.
A sitemap creates structure for your website; it displays the number and type of pages that your website that is made up of, like a glossary of sorts.
It also shows the sub-pages that may belong to various main pages and this will be very helpful for website owners as you can clearly identify the backlinking of pages to your business’s homepage, which is very crucial for your website’s search engine positioning and SEO.
Simple & Efficient User Experience
Good Webpages have evolved with Internet users over the years; gone are the days of peppering your sites with cool flash plug-ins.
Simplicity seems to be key at this point.
Today, Internet users are more aware of the information they are looking for and require, hence it is imperative to remember that they want their information fast.
Fast webpage loading times are necessary, the longer your site takes to load, the more impatient a user gets and more likely they will move on to the next fastest source of information.
Basic information about your business should already be available on your Google Business listing while your website consists of well-curated content that can help boost your site ranking and SEO performance on search engines!
Do not forget to ensure that your website is also mobile-friendly!
Let us face it, most users nowadays are on their phones more often than behind a laptop or desktop.
If your website is not prepared to be mobile-friendly, start worrying as you might lose at least five billion other mobile phone users.
Tracking & Backlinking
Another important aspect of a good website is to ensure that your pages are constantly being tracked to better identify the demographics of the users that come into your website. All this information can be retrieved with website analytic tools and is crucial for you to better understand your audience before you evaluate and curate better content for them!
Lastly, always remember to backlink all pages externally and internally within your website to help improve your site’s search engine performance! The best to curate a good inbound marketing technique.
How Do I Start?
Creating a good website for your business may sound like a daunting task, but fret not!
At Adssential Marketing, our team of professionals work with our clients to create compelling websites that are sure to capture the right target audience for your business!
We also provide web hosting for your website that is comparable to Vodien’s!
With the accessibility of the Internet, creating a website really is not difficult a task.
There are in fact many content management system (CMS) tools that you can leverage on as recommended by our friends over at BestInSingapore!
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