As part of Google’s advertising platform, Google Display Network (GDN) provides you with an avenue to place your adverts on websites, video platforms and mobile applications where you anticipate customer touchpoints.
The purpose of Google Display Network is to approach potential customers before they encounter you at a lower cost than traditional advertising.
Re-target potential customers who have previously visited your website through various activities with Google Display Network. You can also capture similar psychographic audience segments to re-engage them with captivating static or dynamic images.
GOOGLE DISPLAY NETWORK BENEFITS
Targeted Audience Segmentation
Visually Captivating Ads
Drive Targeted Traffic Based On Customer Habits