So what is the best approach? IP address tracking or Web cookies? Well, by deploying both ip and web solution, we would be able to better improve audience remarketing. Let’s explore how ip address tracking help with...
Being an award winning agency alone does not equate to real performance and strategies being executed. Yes, awards sound exciting, but we must dive deep into award recognition that was given to an agency…
How often have you experience this scenario? You’ve searched for a pair of shoes, clicked on a website and now you see that same website’s advertisement on all your social media platforms or on search engines? Well, that...
Adssential Marketing has yet again achieved great heights to remain an exclusive google partner. As a potential client, you may wonder how that affects you? In short this means that we have achieve above the average...
Sourcing for a local copywriter might be daunting to some. There are wide range of local copywriters in the market with vast difference in cost. However, the right fit of copywriter for a specific domain need not have to...
Digital advertising VS Digital Marketing: Which do I need? To most business owners, digital marketing and digital advertising are interchangeable words, however, to understand which function your business needs, you do...
Hiring a digital marketing agency in Singapore is a very simple and fuss free process, there are tons of digital marketing agency to choose from, from large scale big boys to smaller SME digital marketing agency. However,...
