The Ultimate Singapore Hair Salon Digital Marketing Guide

Achieve strong digital marketing presence in online (SEO,SEM) and offline digital marketing (Google My Business)techniques. Define your overall strategy for getting the word out on your hair salon. What does this entail?

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Programmatic Advertising | Utilize Different Digital Advertising Method

Choosing a domain name might be a hassle in starting a business with different domain structure such as subdomains and subfolders. So how do you go about picking the best SEO-friendly domain name for your business? Firstly, you can consider these questions in relation to domain names…

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Selecting the best SEO-Friendly Domain Name for your business

Choosing a domain name might be a hassle in starting a business with different domain structure such as subdomains and subfolders. So how do you go about picking the best SEO-friendly domain name for your business? Firstly, you can consider these questions in relation to domain names…

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Home Based Business Marketing | Digital Marketing Tricks

The most crucial process in home based business would be building up your lead funnel with a well planned home based business marketing strategy. Let us walk you through the different home based business marketing strategy you can deploy on your own or via an agency like Adssential Marketing. Home based business marketing can be executed with the use of…

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Website Building | Main Criteria for Common Website Building

Every year, there is an increasing number of website building tools in the market be it individual self-created website building tools or companies that provide website building solutions. Building a website is quite simple but achieving the big goal of ranking and flexibility will be a challenge to most people. Let us understand some of the main criteria in web building that are commonly flagged out…

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Google Page Speed | Improve Your Page Speed with 4 Different Tips

You finally got your business website up after working through weeks of discussion with your website developers for the perfect website. You put your website through Google’s Pagespeed Insight tool and realize that it is not loading as fast as it should be! DO NOT PANIC!! Here are some tips…

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Website Developer | Things to ask website developer before building your website

Most website developers usually throw you a standard website proposal that might not cover all your concerns and future consideration. In this article we will run through 15 things to look out for and ask the website developer in charge of your website these questions!

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Lead Generation | Optimizing your digital marketing strategy for lead generation

How can you optimize your digital marketing strategies to push for more leads without necessarily spending more money? Let’s discuss optimization strategies for 3 of the most common digital marketing lead generation channels…

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Advertising Agencies | Why You shouldn’t Hire Advertising Agency for Digital Marketing Goals

Singapore has one of the highest digital penetration rate, thus running a business in this region, we are sure to be working with some form of advertising or advertising agency to promote your solutions. However, with the advent of digital marketing, there has been a grey area for businesses who are unsure on whom they should choose. Let us break it down for you…

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Web Designing | Understanding & Building Web Design that Works

These days, it is more uncommon for business to NOT have a website available to the public, to showcase all essential features, products, and promotions available in their web design. However, even with an existing web design, an outdated, confusing or broken web design could hurt your business’ reputation. Therefore…

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