With that enormous amount of data made available to digital marketers through a variety of tools, wouldn’t it amazing to utilize data to drive digital marketing campaigns? We are talking about vast improvements in SEO rankings and an increased optimization on your SEM strategies…
Isn’t all writing just writing? Why is there a difference between copywriting services vs content creation? The simple answer is that as with everything in marketing, you need to use specific methods to achieve specific objectives…
In this article, Adssential Marketing will share with you some ways your business can create content marketing creatives without spending a ton of money. It is however important to take note that, whilst you can save money creating your own content in-house, it often takes up a lot of time and human resources. It is still good to consider engaging agencies like Adssential Marketing that can assist in content marketing…
Ever dreamt of seeing your brand on websites, digital billboards, social media platforms and more? That is the result of digital media buying. But what exactly does this term mean and how does it differ from a normal digital marketing campaign?
Google takes pride in advertising, prevent your ads from being disapproved. Let us go through all different methods and prevent your ads from being disapproved. Ensure proper spelling and styling such as “Singapore advertising agency” instead of “SinGapore ADVERTISING AGENCY” or “SG advertiseeee agencyyyy”. Do not provide gibberish…
The penetration rate of social media is at an all-time high with a year to year growth of 1.6% or 72,000 new users based on statistic given. It’s no doubt that marketers will want to leverage on social media. The primary role of influencers is to influence and persuade others in user perception of brands and products…
Most businesses carry the mentality that hiring an agency can cost big money and that it would be more affordable to hire a full-stack marketer in-house. In this article, we will discuss some myths and truths to hiring a digital marketing agency, why you should seriously consider it and some tips on how you can find the digital marketing agency for your business…
Content marketing is one of the best ways to attract the attention of your target audiences and establish credibility with potential prospects. Content marketing focuses on providing relevant content consistently as part of a long-term strategy. Because of immense need for content and re-strategization…
Google has been actively shifting SERP features, adding favicons to organic listing, latest Adwords image extensions and other image related designs to further enhance search queries experience. Learn and manage these google adwords image extension…
Now that we understand how schema markups can help you perform better in search engine results, here are some reasons why you should actively ensure that these schema markups are implemented and kept up to date constantly…